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Business Strategy: Managing Uncertainty, Opportunity, and Enterprise

J.-C. Spender




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 | #792488 in eBooks |  2014-01-30 |  2014-01-30 | File type: PDF

||6 of 6 people found the following review helpful.| Masterpiece but long and repetitive|By Matti Makelin|I bought and read this book because it was picked out as a top book in strategy by Business & Strategy.
First, I try to summarize what is said here. The book emphasizes forward-looking subjectivity, constructivism and human heterogeneity.
The shift from operations to planning and further to strategy is discussed. T| ||"In this fascinating book, Spender integrates decades of study of uncertainty, knowledge (and lack of it), entrepreneurship, industry recipes, language, and judgment into mainstream strategic analysis. The result-a brilliant reinterpretation of strategy tools

What is strategy? For many it is the application of a theory, model or framework. In this book Spender develops a different creative approach. Emphasizing that firms face uncertainties and unknowns (knowledge gaps) he argues that the core of strategic thinking and processes rests on the organization's leaders developing newly imagined solutions to the opportunities that these uncertainties open up.

Drawing on a wide range of ideas from strategy, economics, en...

You easily download any file type for your gadget.Business Strategy: Managing Uncertainty, Opportunity, and Enterprise   |  J.-C. Spender. A good, fresh read, highly recommended.

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