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| #1594712 in eBooks | 2014-09-24 | 2014-10-18 | File type: PDF||About the Author|
Paul Copley, PhD, is Senior Lecturer in Marketing and Programme Leader for the MSc Strategic Marketing programmes in the Newcastle Business School, Northumbria University, Newcastle. He served as an adviser
Praise for the first edition:
‘An excellent text for exploring marketing communications in the 21st century.’ - Ann Torres, Lecturer in Marketing, National University of Ireland, Galway
You can specify the type of files you want, for your gadget.Marketing Communications Management: Analysis, Planning, Implementation | Paul Copley. Which are the reasons I like to read books. Great story by a great author.
