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Summary: Repositioning: Review and Analysis of Trout and Rivkin's Book

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Summary: Repositioning: Review and  BusinessNews Publishing book review
Summary: Repositioning: Review and  BusinessNews Publishing summary

 | #2037844 in eBooks |  2014-11-12 |  2014-11-12 | File type: PDF

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The must-read summary of Jack Trout and Steve Rivkin's book: "Repositioning: Marketing in an Era of Competition, Change and Crisis".

This complete summary of the ideas from Jack Trout and Steve Rivkin's book "Repositioning" shows how positioning is all about how you differentiate yourself in the mind of prospective customers – the process of creating mental links so whenever people think about your product category or line of business, your compan...

You easily download any file type for your gadget.Summary: Repositioning: Review and Analysis of Trout and Rivkin's Book   |  BusinessNews Publishing. Which are the reasons I like to read books. Great story by a great author.

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