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Why We Shop: Emotional Rewards and Retail Strategies

Jim Pooler




[PDF.iq42] Why We Shop: Emotional Rewards and Retail Strategies

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 | #3720005 in eBooks |  2003-11-30 |  2003-11-30 | File type: PDF

||0 of 1 people found the following review helpful.| Just buy this book!|By Australian ian ~ AffirmingPentecostals.com|The name says it all. No editorial necessary. Suffice it to say this book is packaged well. It's a great read. The learning is in the reading. Buy it. When you finish reading it, you'll know why you bought it. Satisfaction guaranteed.|6 of 7 people found the following review helpful.|| |"Pooler shines a spotlight on consumers' shopping habits as he looks at the psychological and social needs behind people's urge to splurge. Putting aside the "old-fashioned" idea of people shopping for practical reasons or to fill basic needs, Pooler notes tha

Shopping is one of the most challenging and rewarding human activities. Pooler offers a captivating exploration of the emotional and psychological dimensions of shopping. What drives shoppers in various situations? Why do we shop the way we do? Why do people go to malls, boutiques, and Web sites with their credit cards in hand, despite not knowing what it is they're looking for? This book answers such questions, taking an incisive look at how shopping and shoppers hav...

You easily download any file type for your gadget.Why We Shop: Emotional Rewards and Retail Strategies   |  Jim Pooler. Which are the reasons I like to read books. Great story by a great author.

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