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Herausforderungen im Vertriebsmanagement: Was Controller leisten können (Advanced Controlling) (German Edition)

Jürgen Weber, Christian Krügerke, Andreas Linnenlücke




[PDF.ro25] Herausforderungen im Vertriebsmanagement: Was Controller leisten können (Advanced Controlling) (German Edition)

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 | #3325182 in eBooks |  2012-11-26 |  2012-11-26 | File type: PDF

||About the Author|Professor Dr. Dr. h.c. Jürgen Weber lehrt Controlling an der WHU - Otto Beisheim School of Management in Vallendar. Seine Devise ist: »Nichts ist so gut für die Praxis wie eine gute Theorie.« Jürgen Weber ist Herausgeb

Der Vertrieb ist eine der wichtigsten Funktionen im Unternehmen. Ein zunehmend komplexes Marktumfeld mit steigender Transparenz und immer anspruchsvolleren Kunden stellen das Vertriebsmanagement vor schwierige Herausforderungen. Zugleich fordert die Unternehmensfuhrung immer mehr Produktivitat und Effizienz. Fur Controller ergeben sich daraus neue Handlungsfelder. Sie konnen mehr noch als bisher das Management proaktiv begleiten und unterstutzen. Der vorliegende Band lie...

You can specify the type of files you want, for your device.Herausforderungen im Vertriebsmanagement: Was Controller leisten können (Advanced Controlling) (German Edition)   |  Jürgen Weber, Christian Krügerke, Andreas Linnenlücke. A good, fresh read, highly recommended.

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