Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications.’ Professor Keith Fletch...
You can specify the type of files you want, for your device.CIM Coursebook: Project Management in Marketing | Elwyn Cox, Matthew Housden, Lynn Parkinson. Just read it with an open mind because none of us really know.