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The Paradox of Choice: Why More Is Less, Revised Edition

Barry Schwartz




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 | #73633 in eBooks |  2009-10-13 |  2009-10-13 | File type: PDF

||10 of 10 people found the following review helpful.| This book is packed with Big Ideas on how, as the sub-title suggests, "the culture of abundance robs us of satisfaction."|By Brian Johnson|[[VIDEOID:fb87893ec1b7fd559c8f503791918955]] "The fact that some choice is good doesn't necessarily mean that more choice is better. As I will demonstrate, there is a cost to having an overload of choice. As a culture, we are enamored of f|From Publishers Weekly|Like Thoreau and the band Devo, psychology professor Schwartz provides ample evidence that we are faced with far too many choices on a daily basis, providing an illusion of a multitude of options when few honestly different ones actually e

Whether we're buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions—both big and small—have become increasingly complex due to the overwhelming abundance of choice with which we are presented.

As Americans, we assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make yo...

You easily download any file type for your device.The Paradox of Choice: Why More Is Less, Revised Edition   |  Barry Schwartz. A good, fresh read, highly recommended.

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