[PDF.16ih] The Mind of the Customer: How the World's Leading Sales Forces Accelerate Their Customers' Success (Marketing/Sales/Adv & Promo)
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The Mind of the Customer: How the World's Leading Sales Forces Accelerate Their Customers' Success (Marketing/Sales/Adv & Promo)
Richard Hodge, Lou Schachter
[PDF.jg60] The Mind of the Customer: How the World's Leading Sales Forces Accelerate Their Customers' Success (Marketing/Sales/Adv & Promo)
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| #1429208 in eBooks | 2006-02-24 | 2006-02-24 | File type: PDF||2 of 2 people found the following review helpful.| Covers critical concepts very well|By Customer|Marketing, to be done right, is among the most challenging and difficult functions in any enterprise, and particularly in the highly fluid customer environments of today. When done right, it also yield enormous benefit (i.e., profits) to the enterprise.
This book covers very well the three fundamental concepts that lie|From the Back Cover||Be passionate about the customer’s business results. Know their competitors, problems, issues, and needs. Foresee future needs. Keep commitments. Follow up ruthlessly. Be a facilitator of change. |These are the rules by which worl
Reinvent the Sales Process in Your Own Organization
“Today’s sales professionals have to find a way to contribute to their customers’ ability to satisfy their own customers and achieve their critical business goals.” --Dale Hayes, Vice President of Sales, UPS
“The old world of buying them a scotch and having a great dinner is not enough.... The speed of change, the availability of information to your customers, and agg...
You can specify the type of files you want, for your gadget.The Mind of the Customer: How the World's Leading Sales Forces Accelerate Their Customers' Success (Marketing/Sales/Adv & Promo) | Richard Hodge, Lou Schachter. I was recommended this book by a dear friend of mine.