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The Dream Cafe: Lessons in the Art of Radical Innovation

Duncan Bruce, Geoff Crook




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 | #1557538 in eBooks |  2015-02-02 |  2015-02-02 | File type: PDF

||0 of 1 people found the following review helpful.| Here’s a look inside The Dream Cafe with Geoff Crook|By Wade Danielson|In his book Crook and co-author Duncan Bruce developed a fresh, innovative approach that is used by major businesses and is designed to product radical innovation that leads to unpredictable outcomes. The goal of the book is to show you how to transform any big business idea into a market disruptor, de| ||“I enjoyed this book and think it works well as a volume of ideas and innovation wisdom” (Cambridge Business, July 2015)|From the Back Cover||Feed your creative spirit! |The key to business succ

Get out of the office and dream!

To keep your brand innovative you need to feed your creative spirit and the office is not the place to do that.  So get out, disrupt and reimagine the status quo, get into a café and dream.

Recreating the convivial, collaborative, creative world of the avant-garde the guys at The Dream Café have developed a fresh, new approach which is being used by major brands and businesses to great succ...

You can specify the type of files you want, for your gadget.The Dream Cafe: Lessons in the Art of Radical Innovation   |  Duncan Bruce, Geoff Crook. I was recommended this book by a dear friend of mine.

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