The must-read summary of Claude Hopkins' book: "Scientific Advertising: How to Develop a Superior Advertising Program".
This complete summary of the ideas from Claude Hopkins' book "Scientific Advertising" presents the scientific approach to advertising, which involves continually testing and comparing advertising concepts to assess their results. In his book, the author explains that doing this is the best way of ensuring that you apply the optimum adv...
You easily download any file type for your gadget.Summary: Scientific Advertising: Review and Analysis of Hopkins' Book | BusinessNews Publishing. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.
