The must-read summary of Cindy Alvarez's book: "Lean Customer Development: Building Products Your Customers Will Buy".
This complete summary of the ideas from Cindy Alvarez's book "Lean Customer Development" demonstrates how traditional companies develop a new product and then look for ways to market it. According to Alvarez, a better approach is ‘Lean Customer Development’, which identifies a customer need and then creates a product to sati...
You can specify the type of files you want, for your gadget.Summary: Lean Customer Development: Review and Analysis of Alvarez's Book | BusinessNews Publishing. I was recommended this book by a dear friend of mine.