[PDF.62lx] Successful Marketing Strategies for Nonprofit Organizations: Winning in the Age of the Elusive Donor

Successful Marketing Strategies for Nonprofit Organizations: Winning in the Age of the Elusive Donor

[PDF.vf60] Successful Marketing Strategies for Nonprofit Organizations: Winning in the Age of the Elusive Donor

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 | #1764098 in eBooks |  2010-10-12 |  2010-10-12 | File type: PDF

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||From the Inside Flap||Nonprofit marketing was once relatively simple. You created programs on your own, developed fund development and advertising messages, and controlled the context, the media, and the message. Thanks to new media such as Facebook, MySpace, Tw

From a leading expert on nonprofit marketing, the only marketing handbook a nonprofit manager will ever need-now fully revised and updated

In Successful Marketing Strategies for Nonprofit Organizations, Second Edition, nonprofit marketing guru Barry J. McLeish shares everything he's learned during more than two decades managing and consulting nonprofits of every shape and size. Skipping all the arcane theory and the business school jargon, he gives you c...

You easily download any file type for your device.Successful Marketing Strategies for Nonprofit Organizations: Winning in the Age of the Elusive Donor   |  Barry J. McLeish. A good, fresh read, highly recommended.

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