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Sell the Brand First: How to Sell Your Brand and Create Lasting Customer Loyalty (Business Books)


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 | #2160892 in eBooks |  2010-06-07 |  2010-06-07 | File type: PDF

||0 of 0 people found the following review helpful.| Dan Stiff Knows His Stuff!!!|By Rae Ring|Direct To The Point ... The Stuff Everyone In Sales Needs To Know!!!
Four Years Of College In ONE BOOK!!!
Thank You Dan!!!|3 of 4 people found the following review helpful.| Sell the Brand First Helps Focus Salespeople|By Jacques LeFevre|Sell the Brand First is a book full of u|From the Back Cover||Why make selling harder than necessary? |Lead with your brand! |Featuring real-life examples from internationally recognized brands such as IBM, NCR, Black & Decker, Home Depot/Expo, and DeWALT, Sell the Brand First offers pri

A brand has the tremendous power to create a positive experience that will resonate with your customers. So why do you-and most other salespeople- focus on selling your product or service, but not on selling your brand?

Sell the Brand First reveals a fresh, highly effective way to close the sale: by selling to your customers from brand strength. Corporate trainer and brand selling specialist Dan Stiff shares his proven Brand Staircase Method-a four-step ...

You can specify the type of files you want, for your gadget.Sell the Brand First: How to Sell Your Brand and Create Lasting Customer Loyalty (Business Books)   |  Dan Stiff. Just read it with an open mind because none of us really know.

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