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Secrets of Success in Brand Licensing

Andrew Levy




[PDF.lr62] Secrets of Success in Brand Licensing

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 | #1362574 in eBooks |  2011-10-11 |  2011-10-11 | File type: PDF

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Brand Licensing is the most exciting and inspiring element of the marketing mix, reaching all of us in every product sector from clothing, food, giftware, household, music and publishing to stationery and toys. Brand Licenses can come from a fantastic variety of backgrounds including the arts, design, entertainment, celebrities, online and sport. Whether you are a brand owner looking to license out your brand or a manufacturer thinking of buying into a license, getting i...

You can specify the type of files you want, for your gadget.Secrets of Success in Brand Licensing   |  Andrew Levy. A good, fresh read, highly recommended.

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