[PDF.34ca] Real-Life Marketing and Promotion Strategies in College Libraries: Connecting With Campus and Community

Real-Life Marketing and Promotion Strategies in College Libraries: Connecting With Campus and Community

[PDF.kg86] Real-Life Marketing and Promotion Strategies in College Libraries: Connecting With Campus and Community

Real-Life Marketing and Promotion  Barbara W Petruzzelli epub
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 | #2790155 in eBooks |  2012-11-12 |  2012-11-12 | File type: PDF

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|| |"A RECOMMENDED READ—AND RE-READ—FOR LIBRARY STAFF EVERYWHERE." -- Darlene E. Weingand, PhD, Professor Emerita, University of Wisconsin-Madison

"A REFRESHINGLY PRACTICAL COMPILATION. . . . Provides A MOTHER LODE OF MARKETING RESOUR

Practical advice on how to promote your library and how to better understand and serve library users

Real-Life Marketing and Promotion Strategies in College Libraries is a “how-to” guide to marketing and promotional activities that will raise your library’s visibility in the face of increased competition from other information providers. Academic librarians draw on their own experiences with real-life examples of what works (and what doesn’t) whe...

You can specify the type of files you want, for your gadget.Real-Life Marketing and Promotion Strategies in College Libraries: Connecting With Campus and Community   |  Barbara W Petruzzelli. A good, fresh read, highly recommended.

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