[PDF.32kp] Public Relations and the Public Interest (Routledge Research in Public Relations)
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Public Relations and the Public Interest (Routledge Research in Public Relations)
Jane Johnston
[PDF.tk77] Public Relations and the Public Interest (Routledge Research in Public Relations)
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| #2809065 in eBooks | 2016-02-12 | 2016-02-12 | File type: PDF|||| |"This important work puts the ‘public’ where it belongs in public relations, providing perspectives that cross paradigms, cultures and disciplines to provide a compelling vision for public interest public relati
In this book, Johnston seeks to put the public interest onto the public relations ‘radar’, arguing the need for its clear articulation into mainstream public relations discourse. This book examines literature from a range of fields and disciplines to develop a clearer understanding of the concept, and then considers this within the theory and practice of public relations. The book’s themes include the role of language and discourse in establishing su...
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