[PDF.02cf] More Than a Showroom: Strategies for Winning Back Online Shoppers
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More Than a Showroom: Strategies for Winning Back Online Shoppers
Bachrach, Ogilvie, Rapp, Calamusa IV
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More Than a Showroom: Bachrach, Ogilvie, Rapp, Calamusa IV epub More Than a Showroom: Bachrach, Ogilvie, Rapp, Calamusa IV pdf download More Than a Showroom: Bachrach, Ogilvie, Rapp, Calamusa IV pdf file More Than a Showroom: Bachrach, Ogilvie, Rapp, Calamusa IV audiobook More Than a Showroom: Bachrach, Ogilvie, Rapp, Calamusa IV book review More Than a Showroom: Bachrach, Ogilvie, Rapp, Calamusa IV summary
| #2579979 in eBooks | 2016-04-29 | 2016-04-29 | File type: PDF|||"The book More than a Showroom has a lot of excellent ideas, insights, and suggestions for retailers. It would be a useful read for a retailer struggling with how to compete effectively, given the ever-changing evolving marketplace." ―Sharon E. Beatty, Reese
Showrooming is a growing phenomenon in which customers browse products in a retail store and make purchases of similar products through an online vendor. The authors of this book offer retail managers strategic insight in how to stem the loss of resources to showrooming and transform showrooming customers into in-store sales.
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