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Marketing sectorial. Principios y aplicaciones (Libros Profesionales) (Spanish Edition)

Jaime Rivera Camino, Mencía de Garcillán López-Rúa




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 | #2613559 in eBooks |  2014-04-11 |  2015-09-15 | File type: PDF

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Cuando un directivo debe tomar decisiones de mercado, ¿cuánta influencia ejerce el sector económico en donde opera su empresa? La respuesta es sencilla: mucha.

Por este motivo, consideramos la amplia utilidad de esta obra. Existen muchos autores que escriben sobre temas de marketing general, pero aún son pocos los que ofrecen guías para adaptarse a los cambios en la dinámica competitiva de los diversos sectores econ&oa...

You easily download any file type for your device.Marketing sectorial. Principios y aplicaciones (Libros Profesionales) (Spanish Edition)   |  Jaime Rivera Camino, Mencía de Garcillán López-Rúa. I really enjoyed this book and have already told so many people about it!

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