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Environmental Marketing: Strategies, Practice, Theory, and Research (Haworth Marketing Resources)

William Winston, Alma T Mintu-Wimsatt




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 | #1770833 in eBooks |  2013-04-03 |  2013-04-03 | File type: PDF

||1 of 3 people found the following review helpful.| Environmental Marketing-Strategies, Theory, Research and pra|By Elvira Pacheco|Aunque no ofrece una perspectiva global de lo que significa el marketing ecológico, este libro recoge algunos de los artículos académicos más relevantes en materia ambiental. Muy recomendable para aquellos lectores que buscan una visión de la materia objetiva, cien

Environmental Marketing: Strategies, Practice, Theory, and Research is a timely resource for the 1990s. It examines a broad range of issues that affect environmental behavior while providing materials and guidance to marketing decisionmakers. It will guide your organization toward a decidedly “green” marketing movement, toward marketing concepts and tools that not only serve your organization's objectives but preserve and protect the environment as well.
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You can specify the type of files you want, for your device.Environmental Marketing: Strategies, Practice, Theory, and Research (Haworth Marketing Resources)   |  William Winston, Alma T Mintu-Wimsatt. Which are the reasons I like to read books. Great story by a great author.

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