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| #2427395 in eBooks | 2012-11-12 | 2012-11-12 | File type: PDF||||"Professor Neves has the impressive ability to combine theory and practice in a very easy-to-read manner. Alongside the pedagogically structured discussion, he offers tools for the reader to better develop an independent understanding - for instance, the
This book offers students and practitioners alike an integrated approach to strategic planning for companies. Marcos Fava Neves presents a new and unique perspective on this critical topic based on three main points: strongly demand-driven decisions that bridge the gap between long- and short-term strategy; a vision of a company as an integrated network, full of relationships that deserve consideration during the planning process; and the introduction of ‘collec...
You can specify the type of files you want, for your device.Demand Driven Strategic Planning | Marcos Fava Neves. A good, fresh read, highly recommended.
