[PDF.70zi] Crisis Communication in a Digital World

Crisis Communication in a Digital World

[PDF.kt79] Crisis Communication in a Digital World

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 | #427092 in eBooks |  2015-05-01 |  2015-03-03 | File type: PDF

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||About the Author|Mark Sheehan is a Senior Lecturer at the School of Communication and Creative Arts in the Faculty of Arts and Education at Deakin University. He has almost twenty years of middle and senior management experience in the private sector and has occ

Crisis Communication in a Digital World provides an introduction to major crisis communication theories and issues management, using practical examples from Australia and New Zealand. The book examines how public relations can influence the nature of a crisis and the impact of its aftermath. It explores the role of PR specialists in different crisis situations - including natural disasters and morphing crises - and examines the challenges they face in a world where socia...

You can specify the type of files you want, for your gadget.Crisis Communication in a Digital World   |  From Cambridge University Press. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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