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Breakthrough Nonprofit Branding: Seven Principles to Power Extraordinary Results (The AFP/Wiley Fund Development Series)

Jocelyne Daw, Carol Cone




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 | #1058882 in eBooks |  2010-10-01 |  2010-10-01 | File type: PDF

||8 of 8 people found the following review helpful.| How Brands and People Can Change the World|By BarbKelly|Carol Cone, recognized internationally as the mother of cause marketing, once recounted to an eager group of MBA students how she shared a stage with the Dalai Lama. She described how you could relate shared themes of connectivity, collaboration, and compassion to their very different spheres of work, and how companies an| |Learn more about the book -  bit.ly/bouzGY --AFP Ewire||Visit breakthroughnonprofitbranding.com for more information and insights about the book.||From the Inside Flap|At a time of intense competition, low barri

A hands-on guide to help your nonprofit build its brand, raise its profile, strengthen impact and develop deeper relationships with donors, volunteers, and other stakeholders. Breakthrough Nonprofit Branding is about the power a constituency-focused, compelling brand can have to revolutionize an organization and the way people view and support it.

  • Shows how to optimally define what your organization stands for to differieniate,...

    You can specify the type of files you want, for your gadget.Breakthrough Nonprofit Branding: Seven Principles to Power Extraordinary Results (The AFP/Wiley Fund Development Series)   |  Jocelyne Daw, Carol Cone. I really enjoyed this book and have already told so many people about it!

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