[PDF.69fc] Billion-Dollar Branding: Brand Your Small Business Like a Big Business and Great Things Happen
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Billion-Dollar Branding: Brand Your Small Business Like a Big Business and Great Things Happen
Honey Parker, Blaine Parker
[PDF.ay81] Billion-Dollar Branding: Brand Your Small Business Like a Big Business and Great Things Happen
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| #1340826 in eBooks | 2012-08-21 | 2012-08-21 | File type: PDF||5 of 5 people found the following review helpful.| Happy Happy Joy Joy|By R. Miguel|I've been creating radio commercials for 30 years and I've been decidedly un-interested in branding for most of that time. The reason is simple. The clients I serve have already signed on the bottom line and are moving forward with their ad campaigns, ready or not - Usually NOT!-. When I meet them they've already spent oodles on air time and oft|About the Author|
Honey Parker has spent her career as an Art Director, Copywriter and Creative Director for just about every big advertising agency you can name. She was a Vice President at the iconic Grey Advertising in New York before becoming an i
Branding is considered to be the province of big business. Branding is thought to be a logo, a color, a font, or a type of advertising. None of these things is true. Branding is defining a company’s image in such a way that the customer is left with a single feeling about that business and what they do. Branding is about finding a business’s juicy center.
You easily download any file type for your gadget.Billion-Dollar Branding: Brand Your Small Business Like a Big Business and Great Things Happen | Honey Parker, Blaine Parker. I was recommended this book by a dear friend of mine.
