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Applied Public Relations: Cases in Stakeholder Management (Routledge Communication Series)

Kathy Brittain Richardson, Marcie Hinton




[PDF.cw37] Applied Public Relations: Cases in Stakeholder Management (Routledge Communication Series)

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 | #856301 in eBooks |  2015-03-27 |  2015-03-27 | File type: PDF

|| ||The cases presented in the third edition of Richardson and Hinton’s Applied Public Relations will appeal to faculty and students alike. Organized by stakeholder group, the cases are fresh, involving a wide range of organizations and activists, an

With its practical orientation and scope, Applied Public Relations is the ideal text for any public relations case studies or public relations management course that places an emphasis on stakeholder groups.



Through the presentation of current cases covering a wide variety of industries, locations, and settings, Kathy Richardson and Marcie Hinton examine how real organizations develop and maintain their relationships, offering valuable...

You easily download any file type for your device.Applied Public Relations: Cases in Stakeholder Management (Routledge Communication Series)   |  Kathy Brittain Richardson, Marcie Hinton.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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